The partnership between the Panini group and Grimoldi Milano – the renowned fashion watch company and jewelers based in Milan – has produced an exclusive watch inspired by the famous "rovesciata" (bicycle kick) icon which is a characteristic feature of all the  Panini Italian football sticker collections since the very first collection published in 1961.

The watch, crafted with the flair and skill of Grimoldi Milano, is a limited edition of only fifty pieces. The red outline of the bicycle kick on the watch face represents and embodies the Panini universe:  looking for the stickers,  collecting and playing with them,  as well as all the  emotions aroused by the Panini  football stickers which  have excited and entertained  at  least three generations  of football fans of all ages.

The Hyundai A-League’s newest football team has announced it will be known as Melbourne Heart FC and wear ‘Red and White’, while unveiling its logo as preparations escalate for the club’s competition debut next season.

Nominated by 23-year-old Lee Warren Cafun, the title – Melbourne Heart FC - was one of four finalists in the ‘Name the Team’ competition, and is set to etch the Moorabbin resident into Melbourne sporting folklore.

Cafun is an avid football supporter, and played the sport from the age of three in his native South Africa before moving to Australia, most recently representing Brighton FC.

The ‘Red and White’ colour combination was derived from the official flag of Melbourne and selected following strong feedback, reinforcing the club’s desire to be truly representative of the city’s sporting public.

The colours have long been associated with some of the world’s iconic football clubs, including the likes of Ajax, River Plate, Liverpool and Bayern Munich.

Adidas launched their new adiFC World Cup 2010 Spring collection. Germany, Italy, Brazil and England, four countries playing in the 2010 World Cup in South Africa are represented with this collection of the adidas adiFC.

Underneath the tranluscent outsoles of each pair you’ll find either the German, Italian, Brazilian, or English flag.

See the gallery below.

We are very pleased to announce the winner of DesignFootball.com's latest competion, to design a Middlesbrough Futsal Club's new home kit. 

As usual, the designs were generally of a very high standard and Boro were hugely impressed with what was put forward.  Accordingly, we'll leave it to them to do the honours:

"Middlesbrough Futsal Club, in conjunction with DesignFootball.com, ran a competition to design the club's new strip for 2010-11.  The competition received over 150 entries, with some fantastic and innovative designs, and some awful ones! 

A huge thank you to everyone who entered, and special mention to Morgan O'Brien, Ben Biro and Matupeco, who all contributed several fantastic designs. See all the entries here.

The UEFA officially unveiled the official logo, visual identity and slogan for UEFA EURO 2012 at a special event in Kyiv's Mykhailivska Square with co-hosts Ukraine and Poland looking forward to 'Creating History Together'.

Visual identity
The purpose of the logo is to give UEFA EURO 2012™ a personality of its own, with the visual identity to be applied across a range of promotional applications from tickets to web banners. The objective is to help promote the tournament – one of the world's biggest sporting events – by providing an easily recognisable identity with a flavour of the host nations. The logo takes its visual lead from 'wycinanka', the traditional art of paper cutting practised in rural areas of Poland and Ukraine, as a tribute to the fauna and flora of the region.

 Video below