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		<title>The Brands With The Three Stripes</title>
		<description>Comments for The Brands With The Three Stripes at http://www.designfootball.com , comment 1 to 2 out of 2 comments</description>
		<link>http://www.designfootball.com</link>
		<lastBuildDate>Sun, 26 May 2013 06:38:30 +0100</lastBuildDate>
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			<title>...</title>
			<link>http://www.designfootball.com/260-the-brands-with-the-three-stripes/#comment-961</link>
			<description>Sorry, when I say &quot;in anything other than watermarks and patterns&quot;, I'm actually including hoops, stripes, sashes and the like.  I should have made that clearer.

What I have a problem with is sublimation being used for badges and sponsors - though I'm ok with sublimated sponsors on shorts.  I would say virtually all of Nike &amp; adidas's range use either embroidered or, now far more commonly, heat transferred/printed badges and heat transferred sponsors.

I was also a little bit harsh in the derogatory way I spoke about teamwear brands that sublimate badges and sponsors.  For a lot of amateur teams this offers the most cost-effective solution - with embroidered/heat-transferred badges/sponsors also provided as an option - so I should have considered that rather than focusing entirely on my own sartorial preference. - Jay29ers</description>
			<pubDate>Tue, 15 May 2012 10:52:34 +0100</pubDate>
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			<link>http://www.designfootball.com/260-the-brands-with-the-three-stripes/#comment-944</link>
			<description>Hey Jay,
You made some interesting points above, but your comments on sublimation are hugely inaccurate...

&quot;Sublimation is a cheap printing technique now generally only used - in anything other than watermarks or patterns - by downmarket teamwear brands.&quot;

Out of all of Nike's club kits this season (Globally), there are only around 5 shirts that are not sublimated.
So around 95% of their kits ARE sublimated.
It's actually the most common way of executing graphics, stripes, hoops etc.

Thanks. - Johnny Wishbone</description>
			<pubDate>Tue, 24 Apr 2012 03:39:53 +0100</pubDate>
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