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NYCFC Branding Proposal
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- Description
- Hyperakt\'s NYCFC seal is based on the classic pentagon subway token, which doubles as a soccer ball. The five sides of the pentagon represent NYC\'s five boros. We set out to create the club\'s identity with the following simple goals: Build a globally recognized football brand that captures the attitude and visual iconography of New York City. Embed the legacy of the ownership partners: Manchester City and NY Yankees. Create a modern classic – a clean identity that appeals to both young and mature New York City football fans.
- Date
- Thursday, 08 August 2013
- Hits
- 3625
- Author
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